Partners VMLY&R is the Grand Sponsor of All Things Facebook & Instagram conference that is to be held once again in Cyprus and is about to share stories and secrets, at Filoxenia Conference Centre on Thursday 11 July.

The impact of social media has shaped the way we see everything around us (both as consumers and as brands). Mostly our image. The new trends on Facebook, Instagram and Messenger will be revealed for marketers, entrepreneurs and business people, initiating a huge discussion. The topics will focus on creativity, efficiency, and strategies for better marketing campaigns through these platforms.

Our Managing Director, Andrea Hadjivasiliou will be a guest speaker at the conference, addressing mainly the role of video content in brand communication. Among others, she will discuss the need to promote a true personality through this content and the challenges that today’s advertisers face in order to create a connection between their audience and the brands that have something essential to say, something intimate to share, but also something different to show.